Originally made in Yorkshire, I now reside in Pimlico, London with my boyfriend – alas, not Johannes Heubl – and a fridge teeming with Amelia Rope rose chocolates.

The most basic need of survival – that of keeping my wardrobe stocked with Proenza Schouler, Reed Krakoff, and Isabel Marant – has me working in publishing by day and flirting with freelance writing by night.

A bazaar for all things fashion, this blog turns it’s haughty little nose away from anything without a price tag equivalent to a small house deposit. For, as Oscar Wilde once sagely dictated, anyone who lives within their means suffers from a lack of imagination.

The penny jar may run dry. Bankruptcy may beckon. Your bank manager will certainly disapprove of your being here.

But do send him mine and Oscar’s best regards…Β 


22 responses to “About

  1. I really really love your voice (and of course fashions). I think it is very fresh and funny, much needed in the fashion industry.
    Your blog is really great, I enjoy reading it.

  2. I have just found your blog and I absolutely love what I have read so far. I agree with Ryann – very fresh and funny πŸ™‚

    I’ll definitely be back!

  3. ps. I have added you to my blogroll, I hope you don’t mind! πŸ™‚ x

  4. I think you and I would get along quite well…


  5. stylehighclub

    Love your blog too, you have such excellent style and the pictures are always incredibly beautiful!

  6. Brilliant Sarah!! Your haughtiness is appreciated.

  7. Hey Sarah, thanks for switching me onto your blog, love it! xx

  8. I just ran across your blog today (visiting cornflake dreams), and I’m so glad I did! I always enjoy good fashion and quick wit.

  9. Maybe you could do a fashion guest post for me? I hear you, I work in an office during the day, and freelance writer by night. Please think about it, it doesn’t need to be original work.
    My best,

  10. Al

    ahahah I think I just started to love you! Those Wilde words, they could be mine (and yours, apparently XD)

    Thanks for passing by my blog and commenting, so that I could discover you πŸ™‚ I’m following!

    Good night!


    -The Red Dot-

  11. Great blog! Love it.
    Added to my favourites πŸ˜‰

  12. Gotta love a bit of Oscar Wilde on a flu-y Sunday. I knew there was a reason to have an overdraft…

  13. My bank Manager called this morning..LOL It must have been my last pair of patent blackish grey Jump Sneakers that did it. So glad I didnt win the Back for the Future Nike MAG Bid on Ebay – those shoes were like $3,200!! Whew! *I liked your quote by Oscar Wilde, sounds similar to what I tend to do.

  14. Have been following Style Souk for some time now! It stands out among blogs. Now I need chocolate! ; )

  15. It’s your distinct and sophisticated voice that lassoed my attention. I yearned writing with such maturity and command for words. You brought flavor as well as a vintage rhythm so enticing that I’ll definitely keep rocking. Thank you.

  16. While my life may be a little less dictated by fashion, your literary creativity is much inspiring, as others have commented πŸ™‚


  17. Nastasja

    Great blog – one of the best one’s I could find on WordPress so far. Not boring at all and filled with great pictures and nice discussions. Thank you!

  18. Quiana

    One word – awesome. πŸ™‚

  19. I realize you are in publishing, so it goes without saying, but still β€” this blog is INCREDIBLY well written. Consider me your student.

  20. Just stumbled across your blog. Loving it! So far in life I have gotten away with WAY TOO MUCH imagination!

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